Giving sponsors more bang for their buck

  • by Shala Graham
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When it comes to hosting events or campaigns, sponsorship dollars are very important to the financial success of your nonprofit. So how do you make sure that your sponsors are enticed to sponsor your event? They key is visibility. 

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Guide to Be a Perfect Presenter

  • by Shala Graham
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Presentations demonstrate or share specific content with a group of people or board members. Presentations can be of many types including Instructional, Arousing, Persuasive, Decision-Making, etc. but the goal is always the same: making the audience understand. For an engaging point-to-point presentation, there must be a presenter rather capable of demonstrating stuff in short period of time. When you are able to roam on stage in front of any number of people, illustrating the topic flawlessly and throwing the ideas with absolute confidence, you will be called as a perfect presenter. And to help you become that here’s an infographic “do’s and don’ts of presenting” created by Walkerstone, which describes what a presentation is and defines some of the key terms associated with presentation skills. 

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Photo Essay: The Women’s March on Washington

  • by Shala Graham
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On January 21, 2017, women from all over the country descended on Washington, DC in a unified voice for women’s rights. At first, I hadn’t planned on marching because I already had plans for the day. But the Sunday before the March, one of my best friends passionately impressed upon me that seeking justice, defending the oppressed, giving a voice to the voiceless is woven into the core of Judaism and Christianity. This march wasn’t about a particular man in power, but it was our Christian duty to advocate for the poor and marginalized.  

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A Vision for 2017

  • by Shala Graham
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Many organizations are looking to 2017 with promise and hope as we hit a big reset button. For us, January 9, 2017, marks our 12th year in business and an opportunity to “go fishing” in a new way. As the desire to work with more faith-based organizations developed, like magic, the next several clients were just that! Thus, a rebrand for our company was in order. On our anniversary, we are excited to announce that SW Creatives, LLC is now Brand Calling, a brand consultancy that provides expert branding for those called to do good.  

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